Business Opportunity
Identify messaging gaps to increase Medicaid engagement for members living with disabilities
Client Profile
National healthcare organization providing social security Medicaid disability benefits (SSI)
Engagys Solution
- Optimize an end-to-end journey to better accommodate Medicaid populations with disabilities
- Revise messaging with behavioral science principles to improve response and urgency
- Update branding to increase trust and improve layouts for easier consumption
Results
- 90% improvement in Medicaid SSI engagement from 20% to +35%
- Cost savings with reduced human intervention needs within the journey
- Increased customer service productivity for higher-value touches
Contact Us: info@engagys.com
